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Matcha Maiden USA

Benefits of Matcha

HEALTH BENEFITS

According to Eisai (the Buddhist monk who studied in China and India and brought Buddhist culture and tea culture to Japan – what a guy), green tea is a precious medicine for health and long life. That makes matcha a SUPER precious medicine for health and long life. Unlike regular green tea which is consumed as water brewed with green tea leaves, matcha powder drinkers consume the entire green tea leaf and along with it a super concentrated hit of all the green tea goodness! The potential health benefits of green tea are well known and include:

(Also, don't forget the looks of superiority about how much of a health junkie you are choosing green tea over your coffee-drinking friends). When consumed in matcha powder form, one serving can bring the potential benefits of up to 10 cups of regular green tea and up to 137 times the value in terms of nutritional content!! We know that sciencey stuff and long-hard-to-pronounce technical words are a bore but they're pretty important for your body. Just like the Mix N Matcha blend - designed to be user friendly - we'll try to make it simple. Green tea is known for its antioxidants (and other long buzz words), which translate roughly to the following:

ANTIOXIDANTS

We all know these are good for you (even if we can't articulate what they are) and that they help boost the immune system and fight cancer-causing free radicals in the body. According to the latest testing method, ORAC, matcha's rating is 1300 units per gram, compared to pomegranates 105 units per gram or blueberries 91 units. 1 g of matcha = 500g raw spinach. 130 times more calcium than normal green tea and 172 times the amount of protein!!!

THEANINE

Tea is the only plant that makes this amino acid. This is what makes you alert without giving you the jitters (i.e. it's caffeine’s controlling girlfriend) and why green tea is a superior source of caffeine to coffee. It stimulates the brain waves while relaxing the mind - this is why buddhist monks use green tea for meditative practices. It creates the same energising and focusing effect of coffee without the anxiety and shakes coffee can cause.

CAFFEINE

Yes, green tea does contain some caffeine. Caffeine is also known for its potential to increase cognitive performance and stimulate weight loss. However, 1 gram of matcha contains about 25-30mg of caffeine whereas regular coffee has up to 80-100mg so it is lighter source than coffee. Further, the caffeine in green tea combines with L-theanine to create a focusing and calming effect on the body rather than the nervousness and excitability of too much coffee!

VITAMINS & MINERALS

The rest reminds of high school biology where we get into chlorophyll, bioflavonoids and sciencey words. To simplify, green tea contains lots of other goodies that help boost the immune system, help you detox and rejuvenate and maintain general wellbeing. Matcha has higher levels of oil soluble constituents (e.g. Vitamins A, E and beta carotene) that are otherwise extracted into water when brewed as regular green tea. Win!

Delicious, nutritious and full of green goodness, matcha powder is the future.

We hope you enjoy!

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SCIENTIFIC REFERENCES
Lipophilic and Hydrophilic Antioxidant Capacities of Common Foods in the United States, Journal of Agricultural Food Chemistry 2004, 52, 4026-4037 // ORAC Analysis on Matcha Green Tea: Brunswick Laboratories Cardoso, G., Salgado, J., Cesar, M. and Donado-Pestana, C. (2013). The effects of green tea consumption and resistance training on body composition and resting metabolic rate in overweight or obese women. Journal of medicinal food, 16(2), pp.120--127. Weiss, David J.; Anderton, Christopher R. (2003). "Determination of catechins in matcha green tea by micellar electrokinetic chromatography". Journal of Chromatography A 1011 (1–2): 173–80 Mukhtar H1, Ahmad N (1999). Green tea in chemoprevention of cancer. Toxicology Sciences 52:111 Suganuma M, Okabe S, Sueoka N, Sueoka E, Matsuyama S, Imai K, Nakachi K, Fujiki H (1999). Green tea and cancer chemoprevention. Mutation Research 428(1-2):339-44. Juneja, L (1999). "L-theanine—a unique amino acid of green tea and its relaxation effect in humans". Trends in Food Science & Technology 10 (6–7): 199. Yang GY, Liao J, Kim K, Yurkow EJ, Yang CS. (1998). Inhibition of growth and induction of apoptosis in human cancer cell lines by tea polyphenols. Carcinogesis 19(4):611-6. Yang F, de Villiers WJ, McClain CJ, Varilek GW. (1998). Green tea polyphenols block endotoxin-induced tumor necrosis factor-production and lethality in a murine model. Journal of Nutrition 128(12):2334-40